RAL-Farben

SHARE + APPLY trend colours and colour combinations

SHARE + APPLY combines natural and digital-looking nuances for the functional and atmospheric design of physical and virtual products, spaces and collections. It’s becoming increasingly important for companies to develop hybrid designs. Virtual worlds influence the aesthetic preferences of people IRL (in real life) and at the same time the desire for responsible digital applications is growing.

Our colour range expresses the zeitgeist: in addition to social challenges, protection of the climate and the environment are more important than ever. Shades inspired by nature therefore remain essential. Next to this, the development of the metaverse and web 3.0 encourages free creativity and courageous innovations. Strengthened by the experience of the pandemic, more saturated nuances are becoming increasingly important both online and offline. Maximalism and dopamine decor (the deliberate use of lively colours and contrasts to increase energy and zest for life) are appealing to more sections of society. This is a clear counter-trend to minimalism and the continued popularity of chromatic neutral shades (often also called new neutrals).

By using the RAL COLOUR FEELING 2023+ shades you will be accessing a proven colour selection. Our research method complies with scientific standards and all the colours can be combined optimally. We offer inspirational colour profiles for high-quality working and living spaces to help in the decision-making process. Support activity, functionality, sensuality, creativity and regeneration purposefully.

By using the RAL COLOUR FEELING 2023+ shades you will be accessing a proven colour selection. Our research method complies with scientific standards and all the colours can be combined optimally. We offer inspirational colour profiles for high-quality working and living spaces to help in the decision-making process. Support activity, functionality, sensuality, creativity and regeneration purposefully.

Vary the overall effect with different materials, finishes and textures. The colours appear more subtle with matt surfaces. Increase the emphasis with higher gloss levels. The more intensive nuances are also very well-suited to playing with transparencies.
As part of RAL COLOUR FEELING 2023+, a material box, the RAL Trend Box, is available this year for the first time, which transfers the 15 trend colours to four different materials and finishes.
Which colours will be best for your next project?

We will share additional application options and background information on the effect of colour on the social media channels of RAL COLOURS.

Tools

Free to download:

Design Kit (Colour Spectrum, Colour Libaries, Main and Secondary Colours, Leporello)

Press Kit (Press Release, Images, Leporello)

Archive

Discover more trend reports from previous years: